SelfDecode: Equity Crowdfunding is LIVE!

Written by Joe Cohen, BS | Last updated:


After going through many hoops, our equity crowdfunding campaign is officially LIVE.

We’ve been moving fast and A LOT has happened since we started looking for funds 3 months ago.

For one, we’ve already raised $5M USD outside of the Wefunder platform and hired an additional team of 50 world class scientists, engineers and developers, including 5 scientists in AI and machine learning.

Now we are a team of 88 people!

Leading this group of AI scientists is our VP of AI & Bioinformatics, who has literally 30+ years of professional experience and one of the few people with expertise in AI, genomics and bioinformatics. He’s worked at Harvard & MIT’s prestigious Broad Institute for 8 years and has 35,000 citations from papers in top journals.

He said our team is the most impressive he’s ever worked with and more impressive than the people he worked with at MIT & Harvard’s Broad Institute – and what we’re doing is on the cutting edge of science in genetics.

I’ve spent the last several years building a product that is set to revolutionize the healthcare industry.

And it’s starting to really take off.

When I started my health journey many years ago, I had one goal: get healthy.

Once I was able to claim my own health back, my goal changed to: help the world get healthy.

I’m someone who has been at rock bottom. I’ve struggled immensely with my health. It got so bad that I couldn’t hold down a job, school or dating and was miserable all of the time.

I don’t want anyone to struggle like I did.

That’s why I created SelfDecode.

I’ve been working 60-80 hours a week for the last 5 years (thanks to being healthy) to realize this vision and I won’t stop until it’s complete.

I built a community of like minded people (that’s you!) who believe in the power of personalized health.

And now, I want my community to have the opportunity to own a piece of a company that is shaping the future of healthcare.

I want you to share in my success and know what it feels like to help the world get healthy.

Why is SelfDecode the best investment you can make?

To sum it up: we’re doing something that no one else is doing, but everyone wants to: truly personalized health.

SelfDecode is the only direct-to-consumer DNA health kit that is using AI and machine learning to analyze millions of genetic variants in order to produce the most accurate risk scores and personalized health recommendations based on your genetic and lab results.

Some of our competitors are saying that they’re doing this, but I’m going to be honest with you.

They aren’t.

We’ve done a deep dive on all of our competitors and most analyze just a few variants for each report and the recommendations don’t change based on your unique variants. They’re just based on your overall risk. It’s like copying/pasting a list of recommendations on “how to lower blood pressure” from WebMD, putting it on a piece of paper with your name on it and calling it “personalized health”.

This is besides the fact that many of them don’t even have people working at their company who are qualified to be doing AI in genomics.

At SelfDecode, almost 80% of our team are highly qualified scientists and engineers who are working to create the most advanced consumer-friendly health care platform in the world.

We analyze up to 1 MILLION+ variants for every report. And soon, your personalized health plans won’t just be based on your genes. We’re integrating your labs, microbiome and environmental factors as well.

This is personalized health. This is the future of health.

And you can invest in it today.

About the Author

Joe Cohen, BS

Joe Cohen, BS

Joe Cohen flipped the script on conventional and alternative medicine…and it worked. Growing up, he suffered from inflammation, brain fog, fatigue, digestive problems, insomnia, anxiety, and other issues that were poorly understood in traditional healthcare. Frustrated by the lack of good information and tools, Joe decided to embark on a learning journey to decode his DNA and track his biomarkers in search of better health. Through this personalized approach, he discovered his genetic weaknesses and was able to optimize his health 10X better than he ever thought was possible. Based on his own health success, he went on to found SelfDecode, the world’s first direct-to-consumer DNA analyzer & precision health tool that utilizes AI-driven polygenic risk scoring to produce accurate insights and health recommendations. Today, SelfDecode has helped over 100,000 people understand how to get healthier using their DNA and labs.
Joe is a thriving entrepreneur, with a mission of empowering people to take advantage of the precision health revolution and uncover insights from their DNA and biomarkers so that we can all feel great all of the time.


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